Hide your stocking stuffers and savor those sips of eggnog..2019 is almost here! Before looking forward, it’s important to take a look back.
According to Credence Research, the global product information management market is projected to witness a notable growth, expanding at a CAGR of 17.5% during the forecast period from 2018 to 2026.
The digital transformation continues to impacts the market as empowered consumers increasingly turn to devices to research everything from product description to ratings. With over 50% of retail sales being affected by digital touchpoints product information management is critical.
It’s a reality that consumers use multiple channels to examine products before buying them. Since customers are no longer shopping via a singular source product content has become critical and powers the path to purchase.
The digital transformation journey continued this year and it became obvious that brands and retailers committed to deliver digital customer experiences. To successfully deliver digital experiences that delight consumers, we saw brand and retailers commit to deliver digital product content that scales.
In 2018, we witnessed retail giants with companies like Walmart, Amazon, Walgreens, and Target talking about the importance of product content in retail today and launching various initiatives to that effect.
Product Content Management in Your Rearview: A Look Back and a Look Forward
Join 1WorldSync, your trusted product content expert, for a webinar on December 12 @ 1 pm EST. Catch-up on industry trends and game-changing events that occurred in 2018 and get a preview of what you need to do to be ready to drive sales and top-line growth in 2019.
Are you ready to go further with your product content and deliver digital customer experiences that drive sales?
In this webinar you will learn how to:
- Save time to ensure you’re providing the right content.
- Leverage your investment with 1WorldSync to drive digital sales.
- Take advantage of new capabilities and solutions 1WorldSync rolled out in 2018.
- Understand 1WorldSync’s product vision and general high impact trends for 2019.