Who is the Data Strategy Team?
The Data Strategy Team (DST) is part of the Global Professional Services Division. The Data Strategy Team is led by Scott Brown, who had over twelve years of experience with GS1 US before taking a position with 1WorldSync. Collectively, the members of the Data Strategy Team have nearly 35 years of industry-relevant experience.
What does the Data Strategy Team do?
The Data Strategy Team has several important functions within 1WorldSync. The DST is responsible for item and data management, serving as the definitive source for all attributes. Working in the Omni-Channel sphere, DST uses its experience to influence decisions on 1WorldSync Products. DST is responsible for making sure attributes are harmonized across the products, as well as making sure requirements are met for a given retailer.
Using strategy and analysis, the DST creates and updates attributes to better serve 1WorldSync customer and give up-to-date attribute definitions and requirements. In addition, the DST creates appropriate validation rules, cross checks valid value lists, and converts recipient requirements into reliable and accurate attribute information.
Why does this matter?
Our role of attribute management serves as the “Skeleton” for many 1WorldSync Products. By harmonizing, adding, and updating attributes, DST makes sure customers are making an informed decision when they enter content into 1WorldSync platforms. DST’s planning and analysis helps customers make the right choices when it comes to publishing data.
What is in store for the Data Strategy Team?
This is an exciting and dynamic time for 1WorldSync and the Data Strategy Team.
The Data Strategy team plans to make the rest of 2018 a huge year for our customers, with timely product roll outs and accurate information for publishing data. We will be sharing our progress in the form of thought leadership and look forward to your participation!
Win consumers on the path to purchase with 1WorldSync
In the meanwhile, our professional services team invites you to receive a customized data quality report based on a sample of your published data.
This is a great way to understand potential data quality issues with your current product content, how you rank against your peers, the impact on your business and what steps you can take to improve your data quality.
Please visit http://go.1worldsync.com/content-quality-report.html