January 10, 2019
Consumer behavior is shifting and the time to adjust is now! Over the last decade or so, we’ve observed consumers metamorphosize into ecommerce-driven buyers. It’s clear that as time progresses the demand for product content, including image capture, is insatiable and ecommerce is not going away any time soon.
Put a Spin On Your Product Content
360 degree & 3D spin product photography is the most effective way to provide visual information that builds customer trust in your products and your brand. When shopping online, customers aren’t able to touch your merchandise making it difficult for them to decipher whether they like it or not. Without the ability to hold, feel, squeeze or otherwise handle the items they’re interested in, potential customers don’t have much to go off of in order to make their decision. Regrettably, without high-resolution images or product reviews, consumers are less inclined to buy a product.
1WorldSync understands the urgency of having high-quality online image interactions and has partnered with Snap36 who specializes in providing 360° and 3D image capture. Brands and retailers are adding 360° product imagery to their sites everyday and increasing online conversions by as much as 47% (Snap36). This is the closest customer involvement you can get online to interacting with a product. Combining rotating imagery with 4K (high definition) zoom functionality is an even more powerful way to empower your visitors with an in-store experience and a sense of relief to instill them with confidence to make more online purchases.
Expedite time to market and let consumers interact with your products in a brand new way! Product spin imagery provides more of a ‘brick and mortar’ experience while shopping online.
Try It Out Below!
[fwd360pv preset_id=”soup preset” product_id=”Soup can”]
Spin Your Content Right Round With 1WorldSync and Snap36
Authentic and descriptive product content is 1WorldSync’s mission and that now includes high quality image capture. That’s why we’ve partnered with Snap36; because like us, they vitalize the importance of providing precise online product descriptions.
Helping more than 25,000 global brands and retailers in 60 countries, 1WorldSync delivers rich and trusted product content to engage consumers everywhere. 1WorldSync understands that no matter where you conduct business, trusted content matters. 1WorldSync leverages our unparalleled access to a global, connected customer and trading partner base to grow cross-channel sales, drive efficient global content syndication and enable global compliance and transparency.
Snap36 is the leading rich product content solution for retailers and brands, enabling them to improve consistency and trust during the online purchase experience. Rather than using traditional photography processes, Snap36 efficiently automates image capture using innovative robotic equipment and workflow software to deliver 360° and 3D imagery, augmented & virtual reality, video, and interactive content.