Own your product content journey with our marketing information management tools.
Are you ready to simplify your product content syndication processes in order to drive more product sales and enhance your brand equity? As shopping behaviors become more omnichannel, today’s consumers require complete, high-quality product to help them finalize their purchasing decisions faster.
At 1WorldSync, we recognize these needs and enable you with the right solutions so you can seamlessly share trusted, relevant and actionable product content across every channel and location. By helping you with a customized plan that streamlines and centralizes product content management and distribution to ensure reliable and trusted data, you stay empowered to win consumers on their path to purchase.
67%
of consumers say they research products online before shopping for them in brick-and-mortar stores1
50%
of purchasing decisions are influenced by product information2
47%
of conversion rates can be reached with the accompaniment of 360-degree product photos3
58%
of U.S. retail sales will be digitally impacted by 2023, up from 50% in 20184
1WorldSync solutions
Rely on the right capabilities and resources to maximize efficiency and results
Overview
Personalized, consumer experiences with compelling digital product content
Content Acceleration
Content Acceleration efficiently addresses the end-to-end process of item-setup to increase speed to market by enabling you to create, capture and enrich your product content for more accurate, effective e-commerce.
Digital Catalog
The Digital Catalog provides your customer with an impactful experience that better showcases your product portfolio with customizable list of product attributes, template designs, brand colors and imagery.
Item Management
The Item Management (IM) platform provides users with an enhanced experience to capture, manage, store and deliver all product content seamlessly. It includes access to Web-based and M2M interfaces that allows simpler product content syndication with other trading partners.
Data Sync Direct
Data Sync Direct (DSD) addresses data alignment as well as regulatory and trading partner proprietary requirements. It ensures that product data exchanged between trading partners is accurate and follows universally supported- and market-specific specifications including GS1 Standards and the Global Data Synchronization Network (GDSN).
Partners
1WorldSync’s ecosystem community of technology and channel partners
Through its partner network, 1WorldSync is able to extend its capabilities and global reach, providing more customer value. From enterprise software providers, to data capture firms, system integrators and PIM providers, we strategically collaborate with technology partners on software and solutions for product data and product publishing. The result? Proven, tested and certified solutions that support our customers as they move toward successful product data management.
References:
1. Industry Dive, “Retail Dive Consumer Survey,” 2016: https://www.retaildive.com/news/why-researching-online-shopping-offline-is-the-new-norm/442754/
2. Content Marketing Institute, “How Content Influences the Purchasing Process,” 2017: https://contentmarketinginstitute.com/wp-content/uploads/2017/07/smartbrief-content-marketing-institute-how-content-influences-purchasing-process-research.pdf
3. Snap36, “Grainger Sees Conversion Rates Soar with 360° Imagery,” 2019: https://snap36.com/wp-content/uploads/2019/04/Grainger_CaseStudy.pdf
4. Forrester Research Inc., “Forrester Analytics: Digital-Influenced Retail Sales Forecast, 2018 To 2023 (US),” 2018 https://www.forrester.com/report/Forrester+Analytics+DigitalInfluenced+Retail+Sales+Forecast+2018+To+2023+US/-/E-RES145455#