Navigating product content needs and solutions can be an overwhelming task. How do you know where to start and what your organization needs? At 1WorldSync, the leader in product content orchestration, we understand that your product content should be harmonized and there are myriad solutions that can aid in achieving that goal. In this article, we dive into one of our many product content tools: DataSource. Read on to learn if DataSource is the right solution for your team.

What is DataSource?

1WorldSync’s DataSource solution converts non-standardized product information from multiple sources into consistent content that lays the foundation for retail and distributor websites, including many B2B commerce storefronts. The tool transforms brand product attribution into consistent, accurate and well-structured content, enabling better site navigation and search query results on product pages. With over 250 supported product categories and multiple levels of classification, this enhanced online experience empowers customers to discover the right products through simplified search, product comparisons and related products. Coupled with flexible syndication options, DataSource allows users to share content in the format of their choice.

Who is DataSource for?

The typical DataSource customer is a medium-to-large-sized organization from one of various industries such as technology, retail, manufacturing, healthcare and telecommunications. These organizations understand the value of data-driven decision-making and aim to leverage their data to gain insights, improve efficiency and drive strategic initiatives. DataSource users have specific goals related to data management and analysis, such as enhancing customer segmentation, product development, or identifying new business opportunities.

DataSource users operate in a complex data environment, dealing with various types of data from databases, cloud platforms and IoT devices. They face challenges related to integrating and managing this data effectively to ensure data quality.

These customers envision growth and scalability in their data management capabilities, requiring a solution that can adapt to increasing data volumes and evolving business needs. They may have technical aptitude within their organization, understanding the importance of data governance and security, and having the resources or expertise to integrate and manage DataSource within their existing infrastructure.

What Challenge Does DataSource Solve?

The main challenge that DataSource solves is inconsistent, inaccurate, poorly structured data sets. DataSource transforms brand product attribution into consistent accurate and well-structured content. This is crucial given that e-commerce sites require normalized structured product data, robust and versatile enough to power product pages and website navigation. DataSource is intended for powering e-commerce sites with comprehensive standardized product information. 1WorldSync’s DataSource supplies companies with publishable components that not only improve the look and feel of your websites but also enable advanced functions such as Parametric Search, Full Text Search, Product Comparisons, and Category Navigation. DataSource transforms the unstructured, unreliable, scattered and incomplete data in proprietary format into structured, consistent, complete product data in unified normalized format.  

Get Started with 1WorldSync’s DataSource

If you’re looking to transform brand product attribution into consistent accurate and well-structured content, consider a 1WorldSync’s DataSource subscription. Reach out to the team today to get started.