Product Content Trends for 2023

Product Content Trends for 2023


7 in 10 online shoppers decide not to buy products due to poor quality (or lack of) product content.1 Ouch!

1WorldSync conducted a nationwide survey of over 1,600 consumers to better understand the state of product content and e-commerce as we head into 2023. Join us and product content experts as they review some eye-opening data points and trends from the survey.

You’ll also learn:

  • What consumers are saying about inflation
  • Shopping trends after the pandemic
  • Consumer expectations & habits
  • Effective action items to increase conversions
  • And more!

Whether you’re looking to give your PDPs a facelift or want to better understand your shoppers, get a head start on your 2023 strategies and goals.

1 – Consumer Product Content Benchmark Report, 2022

TJ Waldorf
VP of Marketing


Randy Mercer
VP of Global Product Management