SAS, a division of Imperial Trading Company, is a leading distributor in the Midwest meeting the needs of retailers in the convenience industry.
Established in 1927, SAS has many programs and over 12,000 products that can be utilized to save time and money. SAS has numerous tools to help retailers go to market every day, in every season, giving the opportunity to buy, sell, promote and profit.
SAS is leveraging the Global Data Synchronization Network (GDSN) for existing and new items to ensure they are receiving the most up-to-date product content for all items.
In this webinar, we discussed:
- A company overview and the data sync initiative goals
- Why GDSN is the preferred method to receive all item content
- How this will help suppliers to ensure consistent and current product information is being shared
- The importance of sharing item photos for all relevant categories